{"id":1518,"date":"1996-01-10T18:36:06","date_gmt":"1996-01-10T22:36:06","guid":{"rendered":"http:\/\/melchin.org\/oeuvre\/?p=1518"},"modified":"2012-02-26T21:51:16","modified_gmt":"2012-02-27T01:51:16","slug":"scratch","status":"publish","type":"post","link":"https:\/\/melchin.org\/oeuvre\/scratch\/","title":{"rendered":"Scratch"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/melchin.org\/oeuvre\/wp-content\/uploads\/2012\/01\/scratch_1996_EI_2.jpg\" alt=\"\" title=\"SCRATCH\" width=\"750\" height=\"496\" class=\"alignnone size-full wp-image-1519\" srcset=\"https:\/\/melchin.org\/oeuvre\/wp-content\/uploads\/2012\/01\/scratch_1996_EI_2.jpg 750w, https:\/\/melchin.org\/oeuvre\/wp-content\/uploads\/2012\/01\/scratch_1996_EI_2-590x390.jpg 590w, https:\/\/melchin.org\/oeuvre\/wp-content\/uploads\/2012\/01\/scratch_1996_EI_2-700x463.jpg 700w, https:\/\/melchin.org\/oeuvre\/wp-content\/uploads\/2012\/01\/scratch_1996_EI_2-150x99.jpg 150w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><br \/>\n1996<br \/>\noffset rubber ink over mixed media<br \/>\nedition of 1200 installed floor to ceiling<br \/>\neach 20x 16 inches<\/p>\n<p>There are no losers in <em>Scratch<\/em> . . . a special art project taking the form of a collaborative multiple, organized for a fund-raising event and leaving each paying player with a rare artifact contextual to our times.<\/p>\n<p><em>Scratch<\/em> is derived from instant prize scratch-off games with their silver veils begging to be rubbed away to reveal riches. The current proliferation of this simple, interactive game has lead a New York State Lottery public affairs agent to proclaim it as the area in the lottery system with the &#8220;greatest potential for growth.&#8221;<\/p>\n<p><em>Scratch<\/em> is a project that questions the psychology of instant gratification and gain without pain while also addressing the system of art exhibition marketing and conservative politics which has forced many alternative venues to rely on artists&#8217; donations for fundraising. In this case, the art concept will guarantee that each participating collaborator will be paid for her\/his contribution with a Scratch card. There will be real winners but no losers as each card is a genuine art multiple with intrinsic value. <\/p>\n<p>SCRATCH forces a choice between \tCULTURE and CASH,<br \/>\n\t\t\t\t\tthe MARKED and the VIRGINAL,<br \/>\n\t\t\t\t\tthe SCUFFED and the UNSCATHED,<br \/>\n\t\t\t\t\tthe RAW and the PRISTINE<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/melchin.org\/oeuvre\/wp-content\/uploads\/2012\/01\/scratch_1996_EI.jpg\" alt=\"\" title=\"Scratch\" width=\"750\" height=\"505\" class=\"alignnone size-full wp-image-1521\" srcset=\"https:\/\/melchin.org\/oeuvre\/wp-content\/uploads\/2012\/01\/scratch_1996_EI.jpg 750w, https:\/\/melchin.org\/oeuvre\/wp-content\/uploads\/2012\/01\/scratch_1996_EI-590x397.jpg 590w, https:\/\/melchin.org\/oeuvre\/wp-content\/uploads\/2012\/01\/scratch_1996_EI-700x471.jpg 700w, https:\/\/melchin.org\/oeuvre\/wp-content\/uploads\/2012\/01\/scratch_1996_EI-150x101.jpg 150w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><br \/>\n<img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/melchin.org\/oeuvre\/wp-content\/uploads\/2012\/01\/scratch_framed.jpg\" alt=\"\" title=\"Scratch framed\" width=\"750\" height=\"631\" class=\"alignnone size-full wp-image-1524\" srcset=\"https:\/\/melchin.org\/oeuvre\/wp-content\/uploads\/2012\/01\/scratch_framed.jpg 750w, https:\/\/melchin.org\/oeuvre\/wp-content\/uploads\/2012\/01\/scratch_framed-590x496.jpg 590w, https:\/\/melchin.org\/oeuvre\/wp-content\/uploads\/2012\/01\/scratch_framed-700x589.jpg 700w, https:\/\/melchin.org\/oeuvre\/wp-content\/uploads\/2012\/01\/scratch_framed-150x126.jpg 150w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><br \/>\n<img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/melchin.org\/oeuvre\/wp-content\/uploads\/2012\/01\/scratch_scratched.jpg\" alt=\"\" title=\"Scratch scratched\" width=\"750\" height=\"631\" class=\"alignnone size-full wp-image-1525\" srcset=\"https:\/\/melchin.org\/oeuvre\/wp-content\/uploads\/2012\/01\/scratch_scratched.jpg 750w, https:\/\/melchin.org\/oeuvre\/wp-content\/uploads\/2012\/01\/scratch_scratched-590x496.jpg 590w, https:\/\/melchin.org\/oeuvre\/wp-content\/uploads\/2012\/01\/scratch_scratched-700x589.jpg 700w, https:\/\/melchin.org\/oeuvre\/wp-content\/uploads\/2012\/01\/scratch_scratched-150x126.jpg 150w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><br \/>\nJohn Baldessari card<\/p>\n","protected":false},"excerpt":{"rendered":"<p>1996 offset rubber ink over mixed media edition of 1200 installed floor to ceiling each 20x 16 inches There are no losers in Scratch . . . a special art project taking the form of a collaborative multiple, organized for a fund-raising event and leaving each paying player with a rare artifact contextual to our [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1710,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11,37,20,21,12,39,23,26,10],"tags":[],"class_list":["post-1518","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-2d","category-3d","category-among-others","category-collaborative","category-collage","category-installations","category-participatory","category-themes","category-work"],"_links":{"self":[{"href":"https:\/\/melchin.org\/oeuvre\/wp-json\/wp\/v2\/posts\/1518","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/melchin.org\/oeuvre\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/melchin.org\/oeuvre\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/melchin.org\/oeuvre\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/melchin.org\/oeuvre\/wp-json\/wp\/v2\/comments?post=1518"}],"version-history":[{"count":11,"href":"https:\/\/melchin.org\/oeuvre\/wp-json\/wp\/v2\/posts\/1518\/revisions"}],"predecessor-version":[{"id":1527,"href":"https:\/\/melchin.org\/oeuvre\/wp-json\/wp\/v2\/posts\/1518\/revisions\/1527"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/melchin.org\/oeuvre\/wp-json\/wp\/v2\/media\/1710"}],"wp:attachment":[{"href":"https:\/\/melchin.org\/oeuvre\/wp-json\/wp\/v2\/media?parent=1518"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/melchin.org\/oeuvre\/wp-json\/wp\/v2\/categories?post=1518"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/melchin.org\/oeuvre\/wp-json\/wp\/v2\/tags?post=1518"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}